Moran Family of Brands Announces 2018 Franchisees of the Year

2018 Franchisees of the Year | Moran Family of Brands

Three Longtime Franchisees Honored for Outstanding Service and Performance

Midlothian, IL (October 10, 2018) – Moran Family of Brands, one of the nation’s leading franchises of general automotive repair, transmission repair, window tinting and driver safety products, announced its annual Franchisee of the Year winners for 2018.

Franchisee of the Year Award winners were named in each of Moran’s franchise brands. Franchisees eligible for the award must have demonstrated Moran’s core values of D.R.I.V.E. (Dedication, Respect, Integrity, Vision, Enthusiasm). They also exhibit outstanding service to their customers and provide support for fellow franchisees and the entire system. Voting for the awards was done by Moran franchisees.

“Each of the Franchisee of the Year winners have been longtime and successful members of the Moran system,” said Peter Baldine, President of Moran Family of Brands. “The winners were selected by their peers and have been very active in providing guidance and mentorship to other franchise owners in our system. Congratulations to all of our winners this year.”

John Olson was named winner in the transmission division of Mr. Transmission, Multistate Transmission and Dr. Nick’s Transmission. Olson owns two Multistate Transmission shops in the Ft. Worth market. He purchased the store in Ft. Worth in 1982 and has owned the location in Haltom City since 1999. Both stores have experience strong sales figures over the last several years, and Olson has been a member of Moran’s Franchise Advisory Alliance since its inception 15 years ago. This year is the first time Olson has won the award.

The winners in the Milex Complete Auto Care brand were Albert and Serina Daniel. The Daniels have owned their Milex shop in Frederick, MD for the past 11 years, and added a Milex/Alta Mere co-branded store in nearby Boonsboro, MD in 2015. Albert currently serves on Moran’s Franchise Advisory Alliance and has been a trainer and mentor to other franchisees throughout the Moran system. This is the fourth time he has been named Milex Franchisee of the Year, having also won the award in 2012, 2014 and 2017.

For the second consecutive year, Randy Durham was named Alta Mere Franchisee of the Year. He has owned an Alta Mere The Automotive Outfitters store in Plano, TX since 2003. Durham’s has served as a mentor and resource for new Alta Mere franchisees who have entered the system over the last several years. Durham previously won the Alta Mere Franchisee of the Year Award in 2013 and 2017.

Franchisee of the Year winners will receive an all-expense paid trip to the Moran Family of Brands Convention in Nashville, TN, October 4-6. Each winner will be presented their award at the Awards Gala on the final night of the convention.

About Moran Family of Brands:

Moran Family of Brands is one of the nation’s leading franchisors of general automotive repair, transmission repair and automotive accessory centers. Based in Midlothian, Illinois, Moran Family of Brands provides specialty products and services in virtually every aspect of the automotive aftermarket through four individual brands and a total of more than 120 franchise locations nationwide including: Mr. Transmission, “The Professionals”; Alta Mere “The Automotive Outfitters”; Milex Complete Auto Care centers and SmartView Window Solutions.


They consistently follow our company’s vision and mission, and fulfill their responsibilities in that role.


People who are polite and well-mannered toward their customers and employees, who go out of their way to make sure others are being treated well.


They uphold the highest standards in ethics and authority, ensuring that the customer’s interests come before their own.


These individuals always look to the future, seeking out ways to improve both themselves and the franchise they run.


They enjoy the work they do and the mission and vision of our company.

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