When you buy into a franchise, the biggest draw is that, for customers, a recognizable name gives a sense of quality and familiarity that smaller operations don’t offer. Since the beginning of franchising, that has been the biggest reason to enter a franchise partnership. The name, and the reputation people associate with it, can do more for your marketing than any special advertisement could. But the power of joining a franchise goes much further than that. Here are five of the least-known advantages to a franchise relationship with a company like Moran Family of Brands.
Benefit 1: Management Systems
When you join a franchise, part of the agreement is that your franchise will provide you with a system for running the business, and they will help you get your business started. This gives you a huge advantage over other entrepreneurs who are starting out. Many small business owners who end up going out of business report having trouble with building a balanced system for their business. These struggles ended up impacting things like their cash flow, which inhibited business growth and handicapped operations from the very beginning.
Benefit 2: You Could End Up Needing Less Capital
This benefit is one you might not see at first blush, but if you follow the logic of franchising, you can see how it would materialize. A franchise has a lot of buying power behind it, and with that buying power comes the ability to make supply deals that smaller businesses cannot make. This volume of items purchased can vastly reduce the price, leading to discounts that are reserved for franchisees of these massive businesses. Because stock items can be purchased for much less than an independent store must pay, the start-up costs can be dramatically reduced.
Benefit 3: Peer Mentorship
When you join a franchise like Moran Family of Brands, you join a family. And this is a family that takes care of its members. Older franchisees are happy to act as “siblings” and help mentor the newest members, which can be incredibly helpful when you come across business situations that confuse or confound you. Sometimes independent small business owners can be fortunate enough to find a mentor to help them in their first years, but relatively few end up finding a mentor who is not only in their industry, but also knows their unique business challenges and management systems.
Benefit 4: Co-Branding Opportunities
Many argue that investing in a franchise limits your options as a business owner. With Moran Family of Brands, nothing could be further from the truth. With Moran, you have the option to build the automotive care business of your dreams through co-branding. Co-branding allows you to open the kind of store that can serve all the needs of your area’s customers, whether they be transmission service, automotive accessories, window film or holistic automotive repair and maintenance. Moran Family of Brands encompasses Alta Mere for automotive accessories, Mr. Transmission, Milex Complete Auto Care and SmartView Window Solutions. The more of these you add to your menu, the more you can earn as a franchisee.
Franchising with Moran Family of Brands can set you apart from the pack in how it sets you up for growth. So, are you ready to jumpstart your entrepreneurship journey with a premier auto care brand? If so, contact us on our franchise site to talk with someone and get your unique Moran profile!